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Sarah Verity

Unlocking Growth: Introducing Business Agility for Small and Medium Businesses



In the dynamic business landscape, innovation is the lifeblood of growth and success. Small and medium businesses (SMBs) are often brimming with innovative ideas yet find themselves struggling to bring these ideas to fruition amidst the demands of day-to-day operations (also affectionately known as 'BAU' business as usual). The constant pull of business as usual (BAU) tasks can stifle creativity and hinder progress, leaving SMBs feeling stuck and unable to realise their full potential. 

As a business agility consultant, I've seen firsthand how embracing the fundamentals of agility can empower SMBs to break free from the constraints of BAU and unlock new opportunities for innovation and growth. In this article, I'll explore how SMBs can introduce the concept of business agility to overcome operational hurdles and quickly adopt basic principles to drive their ideas forward.


Understanding Business Agility:

At its core, business agility is about the ability to adapt, respond, and thrive in an ever-changing environment. It's about embracing change as a constant and leveraging agility to navigate uncertainty, seize opportunities, and drive innovation. For SMBs grappling with the challenge of balancing innovation with BAU tasks, adopting the fundamentals of agility offers a legitimate path forward. That is not to be say that this path forward will not be challenging, it will be uncomfortable working amongst ambiguity - whilst experimenting, testing and learning; and yet 'hand on heart' I can attest - when you go through the process and 'come out the other side' incredibly worthwhile, validating and satisfising. 


Empowering SMBs with Agility:

  1. Prioritise Innovation: The first step in introducing business agility to SMBs is to prioritise innovation as a strategic imperative. Help SMBs recognise the importance of carving out dedicated time and resources for innovation amidst the demands of BAU tasks.

  2. Create Cross-Functional Teams: Encourage SMBs to assemble cross-functional teams with diverse skill sets and perspectives. By breaking down silos and fostering collaboration, SMBs can tap into the collective expertise of their team members to drive innovation forward.

  3. Embrace Iterative Approaches: Introduce SMBs to the concept of iterative approaches, such as Agile or Lean methodologies. Encourage them to break down their innovative ideas into small, manageable tasks, and iterate quickly based on feedback and learnings.

  4. Foster a Culture of Experimentation: Cultivate a culture of experimentation and learning within SMBs, where failure is seen as an opportunity for growth. Encourage SMBs to experiment with new ideas, test assumptions, and adapt based on results.

  5. Streamline Processes: Help SMBs identify and streamline BAU processes that may be hindering innovation. By optimising workflows and automating repetitive tasks, SMBs can free up time and their (often key multi-pronged) resources to focus on more strategic initiatives.

  6. Encourage Customer-Centricity: Emphasise the importance of understanding and meeting customer needs in driving innovation. Encourage SMBs to gather feedback from customers early and often, and use insights to iterate and improve their products or services.

  7. Lead by Example: As a business agility consultant, we - ourselves lead by example by embodying agile principles in our own approach to work. We adopt and can demonstrate the value of agility through our applied principles and actions and encourage the leaders and teams within the SMBs to follow suit.


Quick Wins with Business Agility:

While adopting a fully agile mindset may take time, SMBs can achieve quick wins by implementing basic principles of agility into their day-to-day operations. 

By prioritizing innovation, creating cross-functional teams, embracing iterative approaches, fostering a culture of experimentation, streamlining processes, emphasising customer-centricity, and leading by example, SMBs can begin to break free from the constraints of BAU and unlock new opportunities for growth and success.


We all know (at some level) that in today's fast-paced business environment, SMBs cannot afford to let the demands of BAU tasks (that daily operational stuff that 'gets in the way' of great ideas taking off that) stifle their innovative potential. By introducing the concept of business agility and empowering leaders and (their) teams within SMBs to embrace agile principles, SMBs can overcome operational hurdles, drive innovation, and position themselves for long-term success. With the fundamentals of agility guiding their efforts, SMBs can quickly adapt and thrive in an ever-changing marketplace, which inevitability delivers genuine satisfaction within the organisational culture and will delight customers - wherever they are on the customer value chain. 



For more information on how you can start to explore your business agility potential and how we can help you- Contact | quenable or email directly to info@quenable.com.au 



Author Sarah Verity 

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